Survey: Designers Embrace AI with Caution, Resulting in Positive ROI
An impressive 98% of participants report their daily workflows have changed due to integrating AI tools. The survey highlights that designers are not only adapting to these advancements but also benefiting significantly, with 91% noting a positive return on investment (ROI) from AI adoption. Among creative directors, 72% envision AI as a powerful assistant that enhances, rather than replaces, human creativity—illustrating a collaborative future for designers and AI.