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Santa Cruz Software Labs Drives Ethical, Transparent Innovation in AI and Marketing Technology

Santa Cruz Software today announced the launch of Santa Cruz Software Labs, a dedicated initiative focused on advancing ethical artificial intelligence in digital marketing and creative technology. The initiative offers a platform to promote research, industry collaboration, and the development of transparent AI standards designed to protect brands, creators, and

Santa Cruz Software Nov 18, 2025
Digital Media Transforming Approach to Translation & Localization

Survey: Digital Media Is Transforming How Brands Approach Localization

A new survey from Santa Cruz Software reveals how the rise of digital and social media marketing is reshaping the way global brands approach translation and localization. While translation focuses on converting text between languages, localization adapts creative content to specific markets to ensure cultural fit. As content production accelerates

Santa Cruz Software Nov 11, 2025
Authenticity Crisis in Visual Content

Survey Reveals Authenticity Crisis in Visual Content

A new survey by Santa Cruz Software reveals that both consumers and graphic designers are routinely exposed to inauthentic visual content—and increasingly, they don’t trust what they see. The findings show a clear call for stronger protections, new standards, and design practices rooted in trust and transparency. The study, which surveyed over

Santa Cruz Software May 1, 2025
Survey: Designers Embrace AI with Caution, Report Positive ROI

Survey: Designers Embrace AI with Caution, Resulting in Positive ROI

An impressive 98% of participants report their daily workflows have changed due to integrating AI tools. The survey highlights that designers are not only adapting to these advancements but also benefiting significantly, with 91% noting a positive return on investment (ROI) from AI adoption. Among creative directors, 72% envision AI as a powerful assistant that enhances, rather than replaces, human creativity—illustrating a collaborative future for designers and AI.

Santa Cruz Software Nov 18, 2024
BrandingUI logo banner

BrandingUI Design & Workflow Tools Now Available to DAM Partners of Santa Cruz Software

DAM Partners of Santa Cruz Software Can Instantly Offer Creative Workflow Tools to End Users Santa Cruz Software today announced BrandingUI is now available for more than 20 leading Digital Asset Management (DAM) systems that are existing partners with Santa Cruz Software. BrandingUI is a marketing template portal that offers

Santa Cruz Software Apr 4, 2024
Image representing DAMs integrating with creative tools

Why DAM Vendors Should Outsource Creative Tools Integration

It is undoubtedly true that one of the key areas of significant innovation in Digital Asset Management over the last decade has been integrating DAMs with other upstream and downstream technologies.  The understanding that the ROI from DAM solutions can be leveraged many times has been central to the widespread

Ralph Windsor Mar 18, 2024
illustrated electronics

How DAMs Differentiate: Why Vendors Must Embrace Integrated Creative Tools

The primary use case for Digital Asset Management (DAM) systems has historically been about finding archived content in a timely fashion.  The major issues have been solved for a couple of decades: databases to hold metadata, the generation of realistic previews for search results and cloud (internet) delivery of media

Ralph Windsor Jan 17, 2024
LinkrUI - now compatible with Adobe Express

LinkrUI Now Compatible with Adobe Express

We are proud to announce the integration of LinkrUI with Adobe Express. With LinkrUI already compatible with a range of Adobe applications, Microsoft Office, and Google Workspace, this update further enhances the digital asset management experience for creative professionals. With this latest update, users can effortlessly search, import and manage

Santa Cruz Software Dec 12, 2023
Mark giving presentation

Our Experience at the OnDAM Paris Conference

We recently attended OnDAM Paris 2023 by Activo Consulting, a renowned conference in the digital asset management industry. This event brought the brightest minds in DAM to the heart of Paris. The conference was an ideal stage for us to introduce our latest innovation, BannersUI, an ad design automation platform.

Santa Cruz Software Dec 11, 2023
LinkrUI - now compatible with Google Workspace

Introducing LinkrUI for Google Workspace

Building upon the success of LinkrUI for Microsoft Office and Adobe applications, Santa Cruz Software continues to revolutionize the way professionals manage their digital assets by offering seamless integration with the comprehensive suite of Google Workspace tools.

Santa Cruz Software Oct 25, 2023