Originally featured on Design Week, this new article called Where does design reside now? by Paul Melcher explores a critical shift: as generative AI and automated templates decentralize production, the traditional design department is actively dismantling. In an enterprise landscape where sales, marketing, and AI models generate their own assets,
LinkrUI Adds Expanded DAM Support and Workflow Enhancements At Santa Cruz Software, we’re continually improving LinkrUI to help creative teams access and manage approved assets directly from the tools they use every day. The latest LinkrUI 2.9.6 release continues that effort with expanded DAM support, workflow enhancements, and usability improvements
Santa Cruz Software will be attending CreativePro Week 2026 in Nashville, Tennessee, from June 29 through July 3. The event brings together graphic designers, creative managers, production artists, educators, and workflow specialists for five days of training, networking, and discussions around the tools and technologies shaping the creative industry. Visitors
Santa Cruz Software today released a new survey of more than 300 creative professionals that reveals a striking paradox at the heart of enterprise AI adoption: 96% of organizations have formal restrictions around AI usage, yet that same percentage of employees acknowledge using unapproved AI tools anyway. The findings, released
New SMB and Enterprise Plans Support Multi-channel Campaigns Across Print, Digital, and Animated Formats Santa Cruz Software today announced a major update to BrandingUI, expanding its capabilities to power complete marketing campaigns across print and digital channels. The platform now enables teams to create, manage, and distribute brand-compliant assets—including dynamic digital
Santa Cruz Software reinforces commitment to protecting customer data and supporting enterprise procurement requirements Santa Cruz Software today announced it has successfully completed a SOC 2 Type II audit, resulting in an independent attestation report validating its security controls and operational practices. This report provides enterprise customers with added assurance
Energy Crunches, The “AI Gap,” and Emerging Challenges Is your organization ready for AI? Explore key challenges in applying AI to Digital Asset Management (DAM), from rising energy demands to foundational readiness. The momentum around Artificial Intelligence in Digital Asset Management (DAM) is undeniable, but it does not come without
Santa Cruz Software today announced the launch of Santa Cruz Software Labs, a dedicated initiative focused on advancing ethical artificial intelligence in digital marketing and creative technology. The initiative offers a platform to promote research, industry collaboration, and the development of transparent AI standards designed to protect brands, creators, and
A new survey from Santa Cruz Software reveals how the rise of digital and social media marketing is reshaping the way global brands approach translation and localization. While translation focuses on converting text between languages, localization adapts creative content to specific markets to ensure cultural fit. As content production accelerates
Santa Cruz Software will be exhibiting at OnDAM Paris 2025 on November 18–19, joining some of the industry’s leading voices in digital asset management and creative automation. The team will showcase exciting updates to our flagship products—BrandingUI and BannersUI—which help global brands simplify, scale, and localize their creative production workflows.
Designers Can Now Access DAM Assets Directly in Figma Buzz, Speeding Up Content Creation Santa Cruz Software today announced that Figma Buzz now features direct integration with leading digital asset management (DAM) systems including Bynder, powered by the LinkrUI connector. This DAM connector enables designers and creative teams to access,
This article is the sixth installment in a six-part series on localization in Digital Asset Management (DAM), published weekly. Each article explores a different aspect of how global brands can balance consistency with local relevance. For those who want the full picture, we’ve created a free executive summary that includes key
