Adobe Express vs. Canva vs. BannersUI: Comparing Ad Design Tools

How do popular design platforms like Adobe Express and Canva compare to BannersUI? While Canva and Adobe Express are designed to allow anyone to be a designer, the banner ad design tool BannersUI takes a different approach, prioritizing the needs of professional designers and the value of maintaining precise brand guidelines. At its foundation, BannersUI enables designers to create templates that, even after editing, ensure consistency with brand standards. This templating process not only supports seamless DAM integrations and AI-powered tools but also drives massive value by safeguarding brand integrity and scaling efforts effectively. For a detailed comparison, explore the chart here to see how BannersUI measures up against Canva and Adobe Express.

From a features and capabilities perspective, BannersUI offers the core design functionalities required for expert ad design, including capabilities like multi-artboard view, image editing and animation. While Adobe Express includes automatic resizing and Canva offers it as an add-on, BannersUI’s automatic layout and resizing feature is purpose-built for efficiency and scalability while ensuring brand consistency, guidelines and aesthetics. Additional features like advanced video, importing Figma and Sketch along with predesigned elements are slated to be added to BannersUI in the coming months. 

Always seeking ways to leverage new technologies, Santa Cruz Software has also implemented AI assisted layout with BannersUI, a key feature enabling designers to scale ad campaigns quickly. Further, for creative teams looking to manage campaigns across many countries and locations, BannersUI delivers AI-assisted localization to ensure that campaigns are not only translated but culturally tailored to resonate with diverse audiences worldwide. AI features in development for BannersUI include AI text input to design and AI outpainting, extending the boundaries of an existing image by generating new content that seamlessly blends with the original. 

A set of features to be released in 2025 that distinguishes BannersUI from competitors are the cascading brandkits, a game-changer in designing and maintaining brand consistency. This innovative tool centralizes logos, colors and guidelines, while providing the flexibility to develop tailored sub-brandkits for specific regions, divisions and ad campaigns. While Adobe Express and Canva offer basic branding tools, they fall short of delivering the comprehensive cascading brandkit system that BannersUI is soon set to provide. These unique capabilities empower designers to handle brand complexities with ease, and these features set BannersUI apart from other creative design solutions.

BannersUI seamlessly integrates with digital asset management (DAM) systems in a way that is unique in the banner ad design space. Key for larger businesses and enterprise operations, DAM integration enables users to effortlessly import and export assets, streamline workflows and ensure alignment with overarching brand design strategies. Unlike Adobe Express and Canva, which lack DAM vendor integration, direct import/export capabilities and configured approval workflows, BannersUI provides these essential tools for efficient brand asset management. With features designed to enhance workflow efficiency and asset organization, BannersUI redefines how businesses approach brand management.

From advanced AI tools to unparalleled DAM integration, BannersUI redefines banner ad design. Explore the full breakdown of BannersUI capabilities in our comparison chart, and discover why BannersUI is the ultimate tool for creating remarkable banner ads. 

Learn more about BannersUI here